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Welcome to MBA Research and Curriculum Center’s
                               Conclave 2018!
Monday, October 8 • 9:20am - 10:10am
Marketing at 200 MPH!!

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Ryan will talk about how basic marketing concepts are applied to Kansas Speedway and NASCAR events and marketing techniques utilized to reach their core audience. He will also highlight the ways marketing NASCAR events is evolving to include changing demographics in the current NASCAR era which includes building relationships with media outlets that can help them market to, and fold in a more diverse audience.

For CEUs, please complete the end-of-session survey: https://www.surveymonkey.com/r/ZXS5ZLY

Speakers
avatar for Ryan Hogue

Ryan Hogue

Sr. Director of Communications & Consumer Marketing, Kansas Speedway
Ryan Hogue, has been with Kansas Speedway since January 2002, was named Sr. Director of Communications & Consumer Marketing in Jan. 2018.  He oversees external communications, including media relations, advertising and social media campaigns.  In his 16 years with Kansas Speedway... Read More →


Monday October 8, 2018 9:20am - 10:10am
Union Hill 2nd Floor

Attendees (19)