Kathleen Hessert- Founder and President of Sports Media Challenge and BuzzManager, Inc. SMC is a nationally renowned reputation management and social media consulting firm headquartered in Charlotte, North Carolina. After nearly a decade as an award-winning television anchor, reporter and talk show host, Kathleen changed competitive arenas. Since 1989, she has been reputation management consultant to Olympic gold medalists and college gridiron greats, to those in the ranks of the NBA, WWE, and the PGA TOUR.